Newsroom

Tourism WA's Trade Ready Introduction Program (TRIP) is helping West Australian tourism businesses grow, with a recent survey revealing that 68 per cent of participating operators have increased sales since participating in the program. 

More bookings are flowing to Western Australia's tourism industry, driven by recent campaigns supported by Tourism WA.

Western Australia's Winter of Unmissable Sport has delivered strong tourism, media and economic outcomes, with Calcio Italiano’s three matches attracting more than 117,000 fans to Optus Stadium and HBF Park, generating significant global exposure for the state.

Applications are now open for Tourism WA’s 2027-28 Regional Events Scheme, with an increased total funding pool of up to $1.4 million available to support regional events across Western Australia. 

Managing Director Anneke Brown announces departure from State Tourism Organisation.

Western Australia was showcased nationally in a special one-hour television feature, inspiring viewers across the country to explore the state’s diverse regional offerings.

Western Australia made a strong impression on the global stage at the prestigious Royal Horticultural Society’s Chelsea Flower Show, winning a Silver Gilt medal – the second highest accolade available. 

Tourism WA has launched a new action plan to support the continued growth of Aboriginal tourism across Western Australia, strengthening Aboriginal-led businesses, cultural experiences and employment opportunities.

Tourism WA has released the outcomes of its 2025 Industry Survey, highlighting the sentiment of Western Australia’s tourism sector.