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What we do Our people Our strategies Contact us Operator resources Trade resources Media resources Event resources Industry development Our partners Brand and campaigns Our industry Visitor statistics Domestic market International markets Regional research Tourism research reports Newsroom Newsletters Industry and trade events
Industry support Sustainable tourism Accessible & inclusive tourism What you need to operate Growing your tourism business Getting market ready Grow your business globally Travel agents Trade partners Trade events Commissionable Product Finder Image library Filming in WA Event funding Event activations and experiences Sponsored events Aviation Cruise Workforce Experience Development Investment Attraction Destination Management Plans Aboriginal tourism Our Brand Domestic campaigns International campaigns United Kingdom New Zealand United States of America Singapore Malaysia Indonesia Greater China Japan India Germany & Switzerland France Italy Destination Perth Australia's South West Australia’s North West Australia's Golden Outback Australia's Coral Coast Talking Tourism This is WA The Westerly
Cyclone Narelle Tourism Business Support Package Training Accreditation Work with us Promote your product online Famils Trade Ready Introduction Program The Dream Collective Regional Events Scheme Regional Events Program Major Events Funding Camping with Custodians Drive the Dream Where Dream Events Happen Connect with Culture
What we do Our people Our strategies Contact us Operator resources Trade resources Media resources Event resources Industry development Our partners Brand and campaigns Our industry Visitor statistics Domestic market International markets Regional research Tourism research reports Newsroom Newsletters Industry and trade events
Industry support Sustainable tourism Accessible & inclusive tourism What you need to operate Growing your tourism business Getting market ready Grow your business globally Travel agents Trade partners Trade events Commissionable Product Finder Image library Filming in WA Event funding Event activations and experiences Sponsored events Aviation Cruise Workforce Experience Development Investment Attraction Destination Management Plans Aboriginal tourism Our Brand Domestic campaigns International campaigns United Kingdom New Zealand United States of America Singapore Malaysia Indonesia Greater China Japan India Germany & Switzerland France Italy Destination Perth Australia's South West Australia’s North West Australia's Golden Outback Australia's Coral Coast Talking Tourism This is WA The Westerly
Cyclone Narelle Tourism Business Support Package Training Accreditation Work with us Promote your product online Famils Trade Ready Introduction Program The Dream Collective Regional Events Scheme Regional Events Program Major Events Funding Camping with Custodians Drive the Dream Where Dream Events Happen Connect with Culture
Welcome to the home ofTourism in Western Australia
Tourism WA is the State Government agency responsible for promoting Western Australia as an extraordinary holiday destination. Its focus is on marketing the State; developing, attracting and promoting major sporting, cultural and business events; and supporting the development of significant tourism infrastructure and projects.
Tourism is everyone's business
Western Australia's tourism industry a vital part of our state's economy. Our job at Tourism WA is to grow this important sector by promoting WA as an incredible holiday and events destination and inspiring more people to visit the state from around Australia and the world.
Explore our regions
Destination Perth
Find out more about Western Australia’s capital city, Perth, and the day trip adventures available at the Swan Valley, Peel region, Fremantle and iconic Rottnest Island.
Explore our regions
Australia's South West
Learn more about Australia’s South West, which covers the Margaret River Region and Great South, and is a popular destination for West Australians and out-of state visitors.
Explore our regions
Australia's Golden Outback
Find out more about the vast Australia’s Golden Outback region, home to some of the whitest beaches in the world and historic outback towns, which is known for its epic road trips.
Explore our regions
Australia's North West
Discover the ancient Kimberley region, and rugged Pilbara, known for its adventure holidays and a popular destination for working holiday makers around the globe.
Explore our regions
Australia's Coral Coast
Learn more about Australia’s Coral Coast, which is home to the World Heritage Listed Shark Bay and Ningaloo Coast, and is a popular destination for West Australians and international visitors.
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Tourism Western Australia acknowledges Aboriginal peoples as the traditional custodians of Western Australia and pay our respects to Elders past and present.
We celebrate the diversity of Aboriginal West Australians and honour their continuing connection to Country, culture and community. We recognise and appreciate the invaluable contributions made by First Nations peoples across many generations in shaping Western Australia as a premier destination.