Tourism Destination Management Plans (TDMPs) have been developed to guide tourism development, decision-making and capability development for tourism over the next ten years. The TDMPs provide an understanding of the state of tourism in each of Western Australia's tourism regions and make recommendations on actions and priorities to support the sustainable management and growth of the destination.
The TDMPs are aligned to the five Regional Tourism Organisation (RTO) boundaries and are supported by abridged Regional Tourism Development Strategies (RTDS) which provide an overview of key tourism actions and projects to drive tourism development within the nine Regional Development Commission areas, as well as the Perth Metropolitan area.
The documents have been informed by an analysis of each region's visitor economy, attractions and experiences, brands and destination marketing. Comprehensive stakeholder engagement was conducted during the development of the plans to understand the opportunities and priority projects for tourism expansion.
Both the TDMP and RTDS documents address gaps in the following areas:
- Supply including attractions, events, access and connectivity and infrastructure.
- Demand including the region's positioning, markets and destination marketing.
- Capability including workforce and skills development, funding and partnerships.
It is important to note that many of the projects and priorities identified in these documents are aspirational and unfunded. These documents aim to offer stakeholders a strategic vision, highlighting initiatives designed to foster the growth of the region's tourism industry across the key pillars of supply, demand and capability. The remit to deliver on the priorities and actions is not the sole responsibility of one organisation or agency and may be the responsibility of multiple partners if projects and priorities are to be developed further.
The TDMPs and RTDS will be available for download below, once they are released:
- Australia's Coral Coast
- Australia's Golden Outback
- Australia's North West
- Australia's South West
- Destination Perth
Frequently asked questions relating to the project can be found here.