Indonesia market profile
Want to know more about Indonesian visitors that holiday in WA? To help, we have produced a fact sheet based on Tourism Research Australia's International Visitor Survey. The fact sheet provides the latest estimates on how many people visit WA from Indonesia, how long they stay, how much they spend, who they are, what they like to do when they get here, where they like to go as well as planning and booking insights.
Download the latest Indonesia market profile 2022 (PDF 108KB).
Indonesia target audience
At Tourism WA, we focus our marketing activities on targeting 'High Value Travellers' from Indonesia. These are people who don't mind long haul travel, are considering a holiday to WA, enjoy nature, wildlife, aquatic, coastal and food and wine experiences, and have an above average spend.
You can find out more by downloading the Indonesia High Value Travellers summary (PDF 1.3MB).
Key distribution partners
We work with many travel distributors such as airlines, wholesalers, retail travel chains, inbound tour operators and online tourism agents who can sell a wide range of West Australian tourism products to generate bookings.
Indonesia market update
We have international market managers located all around the world whose job is to help us promote WA in their markets. Our Indonesia market manager has produced a video to provide you with insights into our market objectives, plans, current market climate and tips on how to better engage with Indonesian visitors.
More information
For more information about the Indonesian market contact:
Vivienne Li
Senior Manager, Eastern Hemisphere
Phone: +61 8 9262 1693
Email: vivienne.li@westernaustralia.com