Tourism is everyone's business
Western Australia's tourism industry a vital part of our state's economy. Our job at Tourism WA is to grow this important sector by promoting WA as an incredible holiday and events destination and inspiring more people to visit the state from around Australia and the world.
$17.2 BILvisitor spend recorded in YE Dec 24
120K+tourism filled jobs
$15.9 BILGSP in 2023-24
20Direct flights from global cities into Perth
Latest news
13 May 2025
Walking On A Dream campaign takes off in Malaysia with AirAsia
This week, Tourism Western Australia has partnered with AirAsia for a high-impact marketing campaign to boost visitation from one of Western Australia’s key Southeast Asian visitor markets.
07 May 2025
The Dream Collective returns in 2025 to elevate WA's operators
30 Mar 2025
Perth welcomes global aviation leaders for Routes Asia 2025
03 Feb 2025
Registrations open for new West Kimberley eco-stay developments
31 Jan 2025
West Australian tourism accommodation at forefront of new grants scheme