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We have secured and supported a number of successful events in the State, which attracted thousands of people from around the world, added significant dollars into the economy and promoted our State through media coverage. View some of these below.

Manchester United Tour

We secured world-famous Manchester United to Perth in July 2019 for 10 days, to play local A-league side Perth Glory and traditional rivals, Leeds United. The event was a huge drawcard for interstate and international visitors, with more than 13,000 out-of-state visitors coming to Perth from countries such as the UK, New Zealand, Singapore, Malaysia, USA, Czech Republic, Netherlands and Indonesia. These visitors spent nearly $16.5 million, providing a boost to the economy. Manchester United has one of the biggest supporter bases in the world with more than 659 million fans across the globe, providing invaluable exposure for WA.

Bledisloe Cup

More than 61,000 fans flocked to the Bledisloe Cup match in August 2019, setting an attendance record for a sporting event at Optus Stadium. Close to 7,400 visitors from outside WA travelled to Perth to witness the Wallabies defeat their traditional rivals, the All Blacks. The total spend by visiting rugby fans was more than $12.5 million. The game was broadcast to around 280 million people worldwide, including into WA’s key tourism markets of New Zealand, the UK and Japan.

NRL Nines

Perth hosted the National Rugby League (NRL) Nines tournament in February 2020. Playing in Australia for the first time, the event attracted 16 of the men’s and four of the women’s NRL clubs. The two-day festival attracted 3,783 visitors to WA, who spent more than $5.7 million, providing a great boost for local businesses and the economy. In addition, the event generated nearly $40 million in media impact – providing significant exposure to WA.

Fed Cup Final

Perth hosted the Fed Cup Final between Australia and France in November 2019. This was the first time Perth staged the final of the world’s largest annual international women’s tennis team competition since 1971. Australia’s Fed Cup Final team was captained by Perth-based Alicia Molik and spearheaded by Ashleigh Barty. The event attracted 3,242 out-of-state fans to Perth who spent $4.5 million. The Final was also broadcast Australia-wide and internationally in some of WA’s key tourism markets, including Singapore, Hong Kong, Malaysia, Indonesia, USA and New Zealand.

Mass participation events

We supported a number of mass participation events in 2019-20, which attracted more than 9,000 visitors from outside the State, who spent 68,325 nights in WA and added more than $16 million to the economy in visitor spend. These events were the Australian Men’s Hockey Masters, All Schools Athletic Championships, Ironman WA, Ironman 70.3 and Cape to Cape MTB. Supporting mass participation events is one of our key priorities as these events help attract thousands of competitors, officials and supporters, adding significant dollars into the economy.

Last Reviewed: 2021-01-27