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Domestic Market Profiles

These factsheets profile interstate and intrastate leisure visitors to/within Western Australia. They provide insights into average spend and length of stay, demographics, trip behaviour, motivations and barriers, associations with WA, and planning and booking insights.

Download the latest domestic market profiles (2018-19) below:

Interstate Market Profile (Overnight) 

Intrastate Market Profile (Overnight + Daytrip)

Latest Domestic Market Statistics

Tourism WA's Fast Facts reports provide the latest estimates of domestic visitor numbers, nights, and spend in WA and each tourism region. The report is updated every quarter based on Tourism Research Australia's National Visitors Survey results. Data is broken down into the key domestic visitor markets -  interstate, intrastate and daytrip visitors.

Download the latest Domestic Visitation Fast Facts.

Please note:

Tourism Research Australia continuously seeks to improve the National Visitor Survey (NVS). From time to time, historical estimates may be revised and/or the methodology may change, leading to a break in time series. This should be considered when using these factsheets. Please see here for more information.

Last Reviewed: 2020-02-17