Do you want to know how we market Western Australia?
Check out our marketing campaigns! Here you can view our television commerical, print adverising, online advertising and much more!
Extensive research showed that visitors to Western Australia believe it offers a variety of unique, natural experiences in an unspoilt, pristine environment. WA is renowned for its relaxed, laid back lifestyle and its friendly, down to earth locals.
In 2008 Tourism WA ran a major consumer campaign in the UK for the third consecutive year. The campaign included subscription TV, print/press, and online activity.
Tourism Western Australia ran a content rich campaign from March 2008 to June 2008. The campaign aimed to educate the New Zealand consumer on Western Australia’s unique experiences and destinations, whilst also offering tactical deals to drive conversion.