New Zealand is Western Australia’s third largest international market even though receiving only a small percent of total Australian market share. Australia dominates the New Zealand outbound market where consumers are still open to discovering new destinations within Australia. With the introduction of additional services from Auckland to Perth in November 2004, New Zealand visitor numbers to Western Australia have received a significant boost. It is also a very strong visiting friends and relatives market and has many repeat travellers.
Peak periods of travel to WA