Strategic Plan 

 

Tourism WA’s Strategic Plan – Building for the Future was delivered in 2008.  The strategy presents direction for Tourism WA and the Western Australian tourism industry to the year 2013.  As a result of the global financial crisis there has been a change of focus for Tourism WA.  While this change in focus has not affected our overall purpose or strategic objectives there are implications for initiatives planned in year 2 of the Strategy.  An addendum to the Strategic Plan 2008-2013 – Building for the Future has been developed outlining these changes and needs to be read in conjunction with the original plan.

 Tourism Western Australia Strategic Plan 2008 - 2013 (PDF 3.81MB)

 Tourism Western Australia Strategic Plan Addendum 2009 (PDF 439KB)

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